February 11, 2015

TDL returns to Winston-Salem March 4-5.  This transformative keynote and workshop series features world class innovators from DesignThinkers Group,  Joel Van Dyke and Marc Bolick.


August 29, 2014

Flywheel Co Working space celebrates its grand opening, Thursday Sep 4 at its location in WF Innovation Quarter, 525 Vine St in Winston-Salem.  Limited tickets available for technology pioneer, Ping Fu, speech at 5pm. Event is free but registration necessary.  Great food and beverages served.  



February 19, 2015

The videos are in! Check out the TDL videos from last years event!


February 11, 2015

TDL returns to Winston-Salem March 4-5.  This transformative keynote and workshop series features world class innovators from DesignThinkers Group,  Joel Van Dyke and Marc Bolick.


Participants interact with Keynote speaker, Ryan Jacoby at the Triad Design Leadershop workshop April 2014

Thank you to our sponsors

Joel Van Dyke, AIA, Freeman|Major Architects; Founding Partner DesignThinkers Group

Marc Bolick, Managing Partner, DesignThinkers Group

Workshop participants perform skit solving problem of employee retention

Triad Design Leadershop

The Architecture of Experience - Designing for People, Designing for Profitability

Triad Design Leadershop returns on March 4-5 hosted by the Center for Creative Economy. World class innovators from DesignThinkers Group, Joel Van Dyke and Marc Bolick will inform, enlighten and inspire business leaders like you to use great design to improve your business' bottom line.  In both keynote and a hands on workshop, the speakers will share their expertise in using design thinking to craft memorable customer experiences for companies and organizations. 1 AIA-HSW credit is available for attending the Keynote, 6 Learning Units are available for attending the Workshop. Don't miss out on this opportunity!

FLYWHEEL | 525 Vine St. | Wake Forest Innovation Quarter | Winston-Salem, NC

For parking directions, click HERE.

Register Today!

MARCH 4 | 6:00PM | Keynote
Networking at 5:30PM
Reception at 7:00PM

MARCH 5 | 9AM-4:30PM | Innovation Workshop

KEYNOTE | Early bird registration by Feb. 20 | $25
General Admission | After Feb. 20 | $35
Students | Valid ID | $15

WORKSHOP | Early bird registration by Feb. 20 | $99
General Admission| After Feb. 20 | $130
Students | Valid ID | $50

Value to Attendees

  • Learn the benefits of integrating design into the core of any business
  • Understand how design is beneficial to the bottom line
  • Receive a "road map" for implementing a design thinking process
  • AIA HSW credits and Learning Units available
  • Connect and network with like-minded business professionals
DesignThinkers Group is part of a global organization that uses design thinking in its work with national corporations such as Coca-Cola, SAP, and Michelin, as well as local and regional companies. Van Dyke and Bolick work across numerous sectors including software development, online web and mobile applications, hospitality, travel and leisure, medical devices, and consumer goods. 

Joel Van Dyke, AIA, Founding Partner DesignThinkers Group, the US operation of the Amsterdam based firm, a global service innovation and strategy consultancy, with offices in twelve countries worldwide.  DTG is a networked organization of inter-disciplinary colleagues who bring together knowledge and experience from a variety of backgrounds. Van Dyke's background in business and architecture positions him to think creatively about the application of design thinking and service innovation to business. He is the Managing Partner at Freeman|Major Architects in Greenville, SC. Van Dyke works to inspire businesses, organizations and their teams to create human-centered solutions to their unique problems by re-thinking, re-imagining, and re-designing products or services.  

Marc Bolick, Managing Partner, DesignThinkers Group, BS Mech. Eng, MBA, MBI, has worked in all aspects of product and service creation for companies ranging from start-ups to mid-sized firms to Fortune 100 multinationals.  He has led teams through successful product and service design projects in multiple industries including high tech manufacturing, research and development, marketing, and field service prior to co-founding a startup mobile applications business. He has worked on design and implementation of products and services for General Electric, Nucletron, Michelin, and a variety of early-stage companies.

Join Us!


Previous Triad Design Leadershop Events:

TDL Spring 2014 Event Overview: Ugly is Not Profitable

View Keynote presentation from Ryan Jacoby

Triad Business Journal coverage on TDL


Highlights Reel - 2014 TDL

Keynote Presentation - Ryan Jacoby